THE ULTIMATE BRAND LAUNCH CHECKLIST
Start Your Successful Fashion or Apparel Brand Using This Proven Step-by-Step Guide
Your 40-page comprehensive guide to:
🟢 Creating a strong foundation for your brand before you spend any real money
🟢 Moving through product design and manufacturing with confidence
🟢 Doing the right things in the right order, one good decision at a time
Follow the steps, pro-tips, creative prompts and proven recommendations on every page of this Ultimate Brand Launch Checklist to go from idea to launch without getting overwhelmed, confused, or frustrated.
FALL STARTUP SALE:
Right now, get lifetime access to my Ultimate Brand Launch Checklist, plus my Futureproof Bonus Bundle (over $900 in value) for only $35.
This offer ends soon.
"The Ultimate Brand Launch Checklist is a must have for any entrepreneur thinking about, or in the beginning stages of building a business. Tad breaks down the entire process in a concise, complete, simple to use tool. The seemingly overwhelming undertaking of launching a brand has now become a simpler task laid out in a step-by-step roadmap, helping ease a lot of stress, fear and would be wrong turns!"
– Dana L., California USA
"The amount of value this provides definitely exceeds the price. Tad does a great job of providing the baseline to help keep me on track and focus on what matters."
– Gordon C., Florida USA
What's Included in the Ultimate Brand Launch Checklist
YOUR LIFETIME ACCESS INCLUDES:
⬆️ 40-page Ultimate Brand Launch Checklist - 13 Big Steps from Brand Strategy Development to Launch
⬆️ Dynamic Auto-Updated Master File - so you never miss an update to the Checklist
⬆️ Printable PDF - Hold the "Launch Bible" in your hand with a printed copy
⬆️ Steps for Both Cut & Sew and Blank Apparel Development and Production
PLUS, THE FUTUREPROOF BONUS BUNDLE:
⬆️ Brand-Builder Community Access - get your questions answered, be encouraged and encourage others
⬆️ Competitor Pricing Comparison Template - saving you time as you analyze your competitors' pricing strategies
⬆️ Competitive Analysis Template - know your competition (and train yourself to do competitive analysis)
⬆️ Launch Collection Planning Template - saving you time as you plan the details of your Launch Collection
⬆️ Huge discount on Next-Level Fashion Branding - a brand and personal development intensive by BUILDFUTUREPROOF (up to $400 in savings)
⬆️ 30% off CIRCULAR Brand Design Templates
⬆️ 20% off valuable courses by 383 Digital Fashion Design School (up to $230 in savings)
⬆️ And the list is still growing!
You CAN launch the fashion or apparel brand of your dreams – but you’ll need to follow a proven process.
I know what it’s like to feel overwhelmed when starting a fashion or apparel brand.
The first time I did it (almost by accident, 20 years ago) I had no idea what I was doing.
It’s hard to know what to do first, second, third, and so on. It’s easy to forget important steps, miss deadlines, and ruin your launch timeline.
When we become paralyzed with confusion and overwhelm, we fall short where it counts – in all the places where we could have supercharged our brand launch, if only we hadn’t been so stressed out.
That brand, BTW, took over a niche (community-based) market, made millions, and supported dozens of people. But still, it was more stressful than it should have been – because I didn’t have a guide to follow.
I broke down my experience and started studying brands, analyzing their successes and failures (yes, I’m a little bit OCD). I started helping independent and aspiring brand founders get the brand development process right.
And then, I created – for my students – the guide I wish I’d had back then. It’s called the Ultimate Brand Launch Checklist, and it covers the 13 Big Steps from Idea to Launch.
Every Big Step is broken down into dozens of small steps. Plus, I’ve filled the whole Checklist with pro-tips, creative prompts, and recommendations made from experience.
Even spending one hour with this 40-page Checklist will give you a full overview of what it will take for you to launch your brand well.
You see, it’s all about doing things the right way in the right order. One good decision at a time, made with clarity and confidence. That’s how you win.
The Ultimate Brand Launch Checklist will guide you as you:
âś… Develop Your Brand Strategy
âś… Develop Your Launch Strategy
âś… Create Your Business Plan
âś… Set Up Your Business
âś… Find & Engage Creative Partners
âś… Create Your Brand Identity
âś… Develop Your Launch Products
âś… Find & Engage Production PartnersÂ
âś… Produce Your Launch Collection
âś… Prepare Your Creative & Outreach Assets
âś… Finalize Your Launch Collection Pricing & Logistics
âś… Start Building the Hype
âś… LAUNCH!
At the beginning of each BIG STEP, I explain THE BIG WHY behind the order, and how you can leverage your accomplishments in the previous step to get the best results as you move through the process, from IDEA all the way to LAUNCH.
There are specific sections for both cut & sew and blank apparel development and production.
If you follow this process, you’ll create a strong foundation for your brand BEFORE you’ve even spent any real money.
And any time you feel overwhelmed, lost, or confused, you just return to the Ultimate Brand Launch Checklist to see what you might be missing – and where you need to focus your attention next.
The best part is, this Checklist costs less than the price of a (modest) dinner date. And it will accompany you all the way from idea to launch – and beyond.
It doesn’t involve any complicated monthly memberships. It costs 99% less than an expensive mentorship program. And it comes with a whole host of bonuses: pricing, competitive analysis and launch planning templates, plus big discounts on other products you’ll need as you prepare to launch your brand.
Enroll Today and Save over $250
Take advantage of this limited-time offer and get lifetime access for only $35 (Normally $298). Offer expires soon.
Get the Ultimate Brand Launch Checklist Now“Tad's knowledge, access to information, resources and details about the global fashion industry is invaluable, especially for its comprehensive range."
Cynthia G.
Florida, U.S.A.
Meet the Creator
Tad Frizzell
My name is Tad Frizzell. I live with my wife, the pianist and composer Renara Akhoundova, in Paris, France.
I’m a brand strategist with hands-on experience building a million-dollar brand, and I specialize in helping independent brand founders follow the right steps in the right order to get the results they want.
Here’s what brand founders pay me for:
âś… Thinking deeply about the intersection between business and creativity in fashion
âś…Â Guiding them to think more deeply about their own brands
âś…Â Developing systems to guide them through every part of the brand development process
âś…Â Quick analysis & creative solutions, delivered with empathy & encouragement
I believe the future of fashion will be written by brave founders with strong values. It's my job to help those brave founders connect with themselves and the cultures & communities which have inspired them. I'll show you how to do the work necessary to make your brand stand out in the crowd.
Who This Checklist is For
đź“š You want the ultimate step-by-step guide to launching a successful brand in any fashion niche: high fashion, streetwear, activewear, accessories, footwear, underwear or anything in between.
đź“š You want to build a unique, purpose-filled, and futureproof brand. A brand which stands out in the market and reflects your values, influences, and passion.
📚 You want success and you want to prepare thoroughly for your launch, but you want to do it fast. You want to give yourself every possible advantage, save thousands of hours of time, and avoid costly early mistakes. You're also willing to do the work to build the business of your dreams.
Who This Checklist is Not For
🛑 You prefer to spend hundreds of hours gathering disjointed bits of advice for each of the 13 Big Steps covered in the Ultimate Brand Launch Checklist.Â
🛑 You’d rather Google your way through it, learn from rambling podcasts and random blog posts, and listen to YouTubers who are mostly interested in selling their own printing or manufacturing services.
🛑 You believe you can “just wing it” as you move through the complex process of launching a brand, and that you will be the lucky one who avoids the common mistakes which wreck brands before they even have a chance.
🛑 You think AI tools will save you at every step of the process (spoiler alert: they won't).
Frequently Asked Questions
How long do IÂ get access to the Checklist & Bonuses?
How does lifetime access sound? After purchase, you'll have unlimited access to this product, the community and other bonuses, and all future updates for as long as you like – across any and all devices you own.
Can't IÂ just learn all of this myself online?
Perhaps, if you prefer to spend hundreds of hours assembling bits of information from random blog posts, rambling podcasts, and YouTube videos which are actually meant to sell you a creator’s manufacturing or printing services.Â
Even if you did this, however, you would miss out on the creative prompts, pro-tips, and powerful recommendations written from experience – all of which are built into this 40-page Ultimate Brand Launch Checklist
What is your time worth?
You’d also have one heck of a time putting everything in the right order. That can translate to missed opportunities, delayed production, and even a disastrous launch. You won’t find anything like this available anywhere (I checked).
What experience level is this product for?
I created the Ultimate Brand Launch Checklist with the aspiring fashion and apparel entrepreneur in mind. That means I define industry acronyms such as “MOQ” while still keeping the checklist concise & punchy so you don’t have to read a paragraph about every step.
That said, even those who’ve already started working on their brands can benefit from going through the Ultimate Brand Launch Checklist to check their work and challenge themselves to go deeper as they launch their first or next collection.
Enroll Today and Save over $250
Take advantage of this limited-time offer and get lifetime access for only $35 (Normally $298). Offer expires soon.
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